BusinessWeek is running a piece on Microsoft's latest attempts to fight back against Apple and Linux and its secret strategy to force unwitting Windows users to upgrade to various flavors of Windows 7.
Microsoft says the process will be simple. Customers enter their credit-card information, then a 25-character code, make a few keystrokes, then reboot. (Microsoft Corporate Vice President for Consumer-Product Marketing Brad Brooks) says pricing hasn't been determined, but upgrading "will cost less than a night out for four at a pizza restaurant."
I can't decide if this strategy is profoundly stupid or just utterly moronic.
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