During the first six months of 2003, a phenomenal 427.2 million DVD units were shipped to retailers, representing a 57 percent leap compared with the same period a year ago, according to the DVD Entertainment Group, an industry trade association.
"This is a freight train that can't be stopped," DVD Entertainment Group President Bob Chapek said. "We are enjoying the momentum and looking to the future for continued growth with an eye toward what is next."
Fueling the growth in software sales are the 10.3 million DVD players that have already been sold so far this year, easily outpacing the first half of 2002 when 7.3 million players were sold. There are now DVD players in close to 50 percent of all U.S. homes,with more than 66 million players sold in the past six years.
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