On the eve of the E3 Media & Business Summit (E3), against the backdrop of the Santa Monica, Calif., night sky, Microsoft Corp. tonight demonstrated its leadership in interactive entertainment when it showcased an unparalleled lineup of holiday blockbuster hits and exclusives for the Xbox 360™ video game and entertainment system. Microsoft delighted a live audience of thousands, and many more watching the live online broadcast, with titles such as the epic finale to the groundbreaking “Halo®” series, “Halo 3”; the successor to the seminal “Grand Theft Auto” franchise, “Grand Theft Auto IV,” featuring exclusive content for Xbox LIVE®; “Madden NFL 08” with stunning high-definition game play; and the widely anticipated “Rock Band,” where players can perform music from the world’s biggest rock artists with their friends as a virtual band.
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