Microsoft's giving it a try just one more time, this time with a lot of effort, enthusiasm, and, of course, nomenclature: It's making another try at selling the idea of letting enterprises extend the functionality of their Microsoft Office installations for business purposes. Welcome to the "LoBI." Get ready to make your selection.
Chris Caren, Microsoft's general manager for Office Business Applications, demonstrated where Outlook 2007 could make use of the LoBI service to make more business-specific use of "contact" data. Certain contacts can be classified as "vendors," when Outlook is being used by a sales force.
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