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Microsoft pulls back from sports video game market | |
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| Time: 00:01 EST/05:01 GMT | News Source: The New Zealand Herald | Posted By: Brian Kvalheim | ||
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Microsoft Corp. will stay out of the sports video game market for now, except in racing, leaving most of the category to other publishers, the head of Microsoft Game Studios said on Tuesday. On Monday Microsoft said it sold the assets of its team sports games -- baseball, basketball, football and hockey -- to French publisher Ubisoft . It had previously sold the studio and assets behind its tennis, golf and snowboarding games to Take-Two Interactive Software Inc. "We made a decision almost a year ago to reevaluate what we were doing in sports. Frankly, we weren't delivering at the kind of quality we needed for our customers and to compete effectively," Shane Kim told Reuters. | ||
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| #1 By 2231 (68.100.199.62) at 3/4/2005 1:53:30 AM |
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Part of Microsoft getting back to what it does best?
http://www.foxnews.com/story/0,2933,149330,00.html Slate's gone Expedia's gone MSNBC in negotiations to buyout MS There are too many young hungry competitors out there in Microsoft's core revenue markets to get distracted. |
| #2 By 37 (24.183.41.60) at 3/5/2005 8:20:16 AM |
| Well said schwit. I agree. |
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