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  Microsoft Media Player 10 Targets iTunes
Time: 00:38 EST/05:38 GMT | News Source: TechNewsWorld.com | Posted By: Erick Cordero

Microsoft (Nasdaq: MSFT) released a "technical beta" of Windows Media Player 10 yesterday, and while the target date for the prime-time version isn't until later this year, there's little doubt now who is in the crosshairs with this incarnation of the software.

According to Michael Gartenberg, vice president and research director at Jupiter Research in New York City, with edition 10 of Media Player, Microsoft "is trying to provide a better integration model, similar to what Apple (Nasdaq: AAPL) has with iTunes."

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#1 By 1868 (141.133.144.99) at 6/4/2004 9:33:04 AM
The biggest difference is that Microsoft is targeting movies with 10 whereas Itunes only does music[Correction(thanks sodajerk): whereas Itunes was at its inception primarily geared toward music and still has the reputation of being solely used music-->look at how Apple pushes Ipods to the Itunes audience]. From the test I've seen so far the movies are awesome(free 7 day trail) and the speed is amazing.

Now if Microsoft creates this platform of Janus based on MP 10, then I only hope they offer Media Player 10 on the mac. Do They?

This post was edited by Zeo01 on Friday, June 04, 2004 at 17:13.

#2 By 163 (66.58.188.47) at 6/4/2004 1:52:34 PM
They have a media player for the Mac, but it's not nearly as sophisticated as the Windows version. It has been mainly used to play ASF movies or streaming content that could only be played with the WMP.


#3 By 3339 (64.160.58.135) at 6/4/2004 2:14:20 PM
Media Player is much behind on the Mac.

However, yes, iTunes does focus on music, but QT covers all media, has always done so... To say that iTunes and Apple aren't focused on video is a bit disingenuous... Apple has largely kept QT Player and iTunes separate, but the latest update of iTunes did bring video playback within the iTunes interface; in fact, various video links on the web and Apple's web site direct you to within iTunes rather than opening QT Player.

This post was edited by sodajerk on Friday, June 04, 2004 at 14:15.

#4 By 1868 (141.133.144.99) at 6/4/2004 4:31:37 PM
So essentially Media Player on the Mac is similar to Quicktime on the PC?

I know that Itunes can do videos because I've been to http://www.apple.com/trailers. But the name Itunes signifies music and not other types of media don't you agree? Whereas Media Player covers a broader experience..

Kinda reminds me of the old debate between the franchise name of "Boston Chicken" and "Boston Market" didn't really make sense that "Boston Chicken" was also selling turkey.

#5 By 3339 (64.160.58.135) at 6/4/2004 5:06:44 PM
>>So essentially Media Player on the Mac is similar to Quicktime on the PC?

No, much worse. Quicktime is largely limited on the PC because its introducing its own media layer at a higher system level than is possible on the Mac. But the full features of QT on the Mac are there on the PC. Even with these perormance limitations, I know quite a few softes, even very diehard ones like JaggedFlame, who have switched to iTunes (and hence QT).

Media Player on the Mac has limited codec support and limited functionality and performs poorly.

You know iTunes plays video, but you say it only does music? I don't agree... I think your quibbling about names makes much more sense than your own comments.

This post was edited by sodajerk on Friday, June 04, 2004 at 17:25.

#6 By 3339 (64.160.58.135) at 6/4/2004 6:35:52 PM
"Microsoft is targetting no one button the Windows userbase here with WMP 10."

And... what's the point? I was just trying to clear up Zeo's misperception. I'm perfectly aware that Microsoft likes to lock people in.

"So they don't have reason to switch, little things like Media Player these days can make someone switch, yesssssss, its true!"

Really, confused by that one. People won't switch because of WMP, people will switch because of WMP. Yesssss, that makes no sense. Unless you are saying people switch to get away from WMP...

This post was edited by sodajerk on Friday, June 04, 2004 at 18:36.

#7 By 163 (66.58.188.47) at 6/5/2004 4:30:59 AM
#8 I love iTunes, but I woudln't switch my windows machine solely on that, or are you only referring to the media player?

#8 By 163 (66.58.188.47) at 6/5/2004 2:20:19 PM
Just downloaded the WMP 10 Beta... not impressed. iTunes is certainly better.

#9 By 3339 (64.160.58.135) at 6/5/2004 10:25:12 PM
Actually, I haven't said iTunes is a reason to switch, but that being said: are you saying WMP is a reason to switch from the Mac to the PC? Ha, laughable... Are you saying WMP is a reason to stop using the Napster app and use WMP instead? Ha... Do you really think Mac or Linux users are going to switch to Windows because of WMP 10? I don't see enough of a draw for that to happen.

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