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Microsoft to launch MSN marketing blitz | |
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| Time: 01:40 EST/06:40 GMT | News Source: Reuters | Posted By: Byron Hinson | ||
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Microsoft will spend $300 million (192 million pounds) to promote the launch of the latest version of its MSN Internet browser and services later this month, the world's largest software maker says. The print, radio and broadcast advertising campaign is aimed at convincing consumers that MSN 8's newest features will make it easier for users to manage e-mail, protect their PCs from viruses, handle digital photos and browse the Web, the software giant said on Monday. | ||
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| #1 By 2459 (24.233.39.98) at 10/14/2002 2:47:37 AM |
|
"Rocker Lenny Kravitz's hit single "Fly Away" from the Virgin Records album "Lenny Kravitz Greatest Hits" will be the featured song in the MSN 8 advertising spots."
lol I want to get away (from AOL), I want to fly away....Yeah....Yeah...Yeah!!! :-) |
| #2 By 1845 (12.254.162.111) at 10/14/2002 3:03:34 AM |
|
"it's better with the butterfly"
What more is there to say? Tee hee. |
| #3 By 1401 (24.74.50.234) at 10/14/2002 9:30:51 AM |
| Is that how much 300 million dollars weighs - 192 million pounds? That's pretty heavy... |
| #4 By 3653 (63.162.177.140) at 10/14/2002 12:15:50 PM |
| XMLSOAP, you aren't seriously asking if he's serious, are you? |
| #5 By 1845 (12.254.162.111) at 10/14/2002 1:02:29 PM |
| Just curious, FW, when was the last time you tried MSN8? |
| #6 By 3653 (63.162.177.140) at 10/14/2002 2:34:45 PM |
| I disagree FinanialWiz, MANY/MOST users DO need the level of handholding that MSN and AOL give. Can your parents handle the real internet? Doubtful. |
| #7 By 1845 (12.254.162.111) at 10/14/2002 2:38:44 PM |
| moore, I know mine can't. I've seen folks that see the AOL UI as too complicated. |
| #8 By 1845 (12.254.162.111) at 10/14/2002 6:14:54 PM |
| Since it was free on my Win98 CD, I used AOL for about a week, until I had found a new ISP. |
| #9 By 3653 (63.162.177.140) at 10/15/2002 12:36:56 PM |
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I used AOL back in 1996, when it was Mac-only. Yeah, I admit it... I used a mac EXCLUSIVELY. I was the biggest damn zealot you've ever seen.
My mac sins were washed away in 1997... and I've been mac-free for years. |
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