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Microsoft's complex Netbook dance | |
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| Time: 07:54 EST/12:54 GMT | News Source: News.com | Posted By: Andre Da Costa | ||
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With Windows 7, Microsoft has done the technical work to make the operating system work on Netbooks, but the low-cost laptops still pose a challenge to the way Redmond does business. As the only fast-growing part of an otherwise sluggish PC market, Netbooks are clearly a product category that Microsoft can't afford to ignore. At the same time, computers selling for only a couple hundred dollars don't give Microsoft the opportunity to get the kinds of revenue for each copy of Windows that it is used to receiving. Microsoft is hoping Windows 7 provides an opportunity to move Netbooks up the food chain, with the distinction between such devices and traditional laptops eventually going away entirely. | ||
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| #1 By 15406 (216.191.227.68) at 3/12/2009 8:03:53 AM |
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I wonder if it's anything like Ballmer's Monkey Dance? That was catchy!
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| #2 By 23275 (24.196.4.141) at 3/12/2009 9:46:51 AM |
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are people really so blind...
Windows 7 runs extremely well on low powered computers. Call them "netbooks" if you like. Well and fine. I still call them UMPC's al la "The Origami Project" that Microsoft headed up - delivering the "netbook" to a less than enthusiastic press (at the time, they were all sub-$1,000.00 USD units in a market where that price point was appropriate) years before "netbooks" became all the buzz. Skip that for a second... Netboook + Windows 7 Starter = cheap. Ok, fine. Netbook + Windows 7 Starter + 10 minute digital anytime upgrade a month later = $79.00 more dollars to Microsoft. Brilliant. Even upgrades are in the cloud. Netbook becomes UMPC and OEM's can retain low entry price points. As an instant option, MS and the OEM split the upgrade fee. Even more brilliant. MS's definition of the cloud is diverse and it includes digital in-place upgrades. Nice! Step two: remove features from Windows 7 and move them up into the cloud as optional services. Read, recurring revenue, ad revenue and a hybrid model of "Services and Software" (yes, the placement of services first is intentional). At the same time, get and keep the socialists in the EU and elsewhere off their backs for good. And ya'll thought MS was done! Ballmer is indeed a genius and they're going to school people again and again. Remember, we went to the Moon, because we chose to and at a time when any other country would have collapsed in on itself. We do not know how to lose and we do not know how to quit. |
| #3 By 15406 (216.191.227.68) at 3/12/2009 10:34:29 AM |
| (singing while waving flag) "God Bless America!" |
| #4 By 2960 (72.196.201.130) at 3/15/2009 1:58:39 AM |
| Good for Microsoft. So whats in in it for me, other than another opportunity to loosen up the leather in my wallet? |
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