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Zune Drops to Number 5 | |
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| Time: 16:05 EST/21:05 GMT | News Source: ActiveWin.com | Posted By: Byron Hinson | ||
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NPD published data, and in the second week, Zune has dropped to the number five spot. Zune, captured 2.1 percent of units sold, tying with Disney and coming in behind Apple, SanDisk, Creative and Memorex. | ||
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| #1 By 32132 (142.32.208.231) at 12/6/2006 6:29:45 PM |
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"Zune's market share declined as SanDisk Corp. boosted sales with a 50 percent price cut on its media players, taking a 39.3 percent share and knocking Microsoft from the No. 2 spot it occupied in its first week in the market. Redmond, Washington- based Microsoft sold about the same number of units as the previous week, failing to keep pace with rising holiday sales. "
Ouch! Thats going to hurt Apple. The first week Apple has 63% of sales. The 2nd week Apples sales aren't broken out (the Apple *ss kissers didn't want to depress that faithful), but (100 - 41.4) means Apple had to have less than 58.6 and more likely closer to 40%. Apple is getting squeezed! This post was edited by NotParker on Wednesday, December 06, 2006 at 18:30. |
| #2 By 23275 (68.17.42.38) at 12/6/2006 6:58:21 PM |
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#1, The better part of the story is that consumers are being better served within an increasingly capable, diverse and competitive market.
Apple will surely counter with better devices than they have that use better software and at lower prices. This too, will drive Microsoft and others forward and they'll do the same. In the near term, Apple will feel the competition. It's up to them what they do about it. May be they'll take the carrier agnostic mobile phone business by storm and with equal success as they did MP3 players. Hope so, because that will move Microsoft along more quickly and they'll deploy a more capable phone that integrates more tightly with Exchange and their Unified Communications strategy. And that is where all this is headed. |
| #3 By 11888 (70.51.202.55) at 12/6/2006 10:16:01 PM |
| okay, alright, you're in denial, we get it, take it up with your therapist and leave us out it but the story here isn't Apple, Apple is fine. The story is that Microsoft is tanking rapidly. Faster than even the most cynical critics predicted. |
| #4 By 32132 (64.180.219.241) at 12/6/2006 11:54:59 PM |
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#3 "Microsoft sold about the same number of units as the previous week"
Not quite tanking. |
| #5 By 2960 (68.100.7.161) at 12/7/2006 9:33:41 AM |
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A story reports that the Zune has dropped to 5th place, and yet NotParker still finds a way to spit out more doom and gloom for the #1 seller of MP3 players.
You are an riot, I'll give you that. TL |
| #6 By 32132 (64.180.219.241) at 12/7/2006 11:09:43 AM |
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#5 Apple was the #1 seller by .1%
"Overall player sales rose dramatically, while Microsoft sold roughly the same number of players in its second week as it did in the first week. Apple's iPod was nearly overtaken by Sandisk (which retook its #2 spot), edging out Sandisk in market share 39.4% to 39.3%. I can see why this happened. On Black Friday, shoppers are looking for bargains, not popular items per se', and the Zune wasn't exactly discounted anywhere. Neither was the iPod, which is why Apple almost got beat. " http://www.internetfinancialnews.com/financialblogtalk/news/ifn-6-20061206ZuneDropsToFifth.html Dropping from 63% to 39.4% is doom and gloom. This post was edited by NotParker on Thursday, December 07, 2006 at 11:11. |
| #7 By 2960 (68.100.7.161) at 12/7/2006 2:03:22 PM |
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Yep. Apple is dead. Or is that just an echo from 20 years ago...
TL |
| #8 By 32132 (142.32.208.232) at 12/7/2006 2:19:35 PM |
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"Yep. Apple is dead."
Not quite. But if Sandisk can sell a 4GB flash player for 144.95 on Amazon while the 4GB Nano is 199.95 I think Sandisk will be a close 2nd or may take over 1st place. Then Apple will have to drop prices on its flash players costing them a lot of profit. If you lose 23.6% of the total market, thats a lot of sales lost! This post was edited by NotParker on Thursday, December 07, 2006 at 14:20. |
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