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Bill Gates' extreme makeover | |
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| Time: 09:26 EST/14:26 GMT | News Source: News.com | Posted By: Brian Kvalheim | ||
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Bill Gates is eating his competition for breakfast. "Jeff, have you heard about the Lindbergh kidnapping?" you might ask, wondering if I'd just figured out that Microsoft owns the desktop. No, that's not what I'm talking about: I'm referring to, of all things, public relations. That's right: Mr. Bill--arrogant, aloof and defiant during much of Microsoft's long-running antitrust trial--has become a media darling--well, sort of. Let's face it, Bill Gates is no Paris Hilton, but this is the world of bits and bytes, not "Entertainment Tonight"--yet. | ||
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| #1 By 19992 (164.214.4.61) at 1/13/2005 1:14:58 PM |
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Hal said "All of this boils down to a company's "extreme makeover" being nothing more than a different way of interfacing with the public and not any actual change as far as anyone knows."
Exactly. That's why the term "Extreme Makeover" was used by the original author. If I recall you are from outside of the US, so I'm not trying to be offensive, but Extreme Makeover is a reference to the US television show in which some ugly people are given heaps of plastic surgery in an effort to make them appear more attractive. I have a feeling that the title was simply a play on that theme, as such, it seems a wholly relevent and possibly accurate way of describing these changes in Mr. Gates. |
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