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AMD chips in for portable video players | |
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| Time: 10:13 EST/15:13 GMT | News Source: E-Mail | Posted By: Byron Hinson | ||
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AMD has developed a low-power chip that it thinks will make portable video players more compelling by reducing the time needed to transfer content to the devices. The company is expected to announce the chip at CES (the International Consumer Electronics Show) this week. Portable video players with the new Alchemy Au1200 processor will play Mpeg files recorded by digital video recorders, eliminating the need for users to change those files to a different format, a spokeperson says. AMD has designed a reference platform for manufacturers that includes the chip and media player software, and the company expects devices to emerge in the second quarter of this year. | ||
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| #1 By 8556 (12.217.173.227) at 1/4/2005 4:09:18 PM |
| People don't buy MP3 players for the chips it contains. The logo on the front, the coolness factor, and user-friendliness are what matter. Good luck to AMD anyway. |
| #2 By 61 (65.32.168.114) at 1/4/2005 4:58:14 PM |
| The idea is for AMD to extend into new markets... |
| #3 By 3339 (64.160.58.137) at 1/4/2005 6:41:59 PM |
| bob, MP3 player manufacturers do not buy the chips they contain because of looks, the coolness factor, or user-friendliness. |
| #4 By 8556 (12.217.111.74) at 1/5/2005 9:01:43 PM |
| Good point Soda. I'm all for AMD moving into new markets. I still contend that it really won't matter to the users what is inside. But. I state the obvious and will shut up for now. |
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