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  Target MS punters, Harvard whizz tells Apple
Time: 07:19 EST/12:19 GMT | News Source: Macworld UK | Posted By: Joshua Baer

Apple must concentrate on Microsoft customers rather than its own user base if it is to build on recent successes, a top Harvard professor says. Harvard Business School professor and Apple specialist David Yoffie said: "For future success the company needs to look out to the Windows world – as it is doing with the iPod and iTunes".

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