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  Microsoft jumps into CRM market
Time: 00:00 EST/05:00 GMT | News Source: CNET | Posted By: Robert Stein

Microsoft tossed its hat into the growing customer relationship management ring when it previewed its first CRM product here Thursday. Due for release by the year's end, Microsoft Customer Relationship Management has two modules: one for sales people and the other for customer service representatives. The software will exchange data with Microsoft's desktop applications including its Outlook and Internet Explorer, as well as with its back-office applications, such as accounting and financial packages.

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