Recognizing the increasing use of digital displays in both home and corporate environments, NVIDIA® Corporation today announced a new AGP riser card technology initiative, called the Digital Display Port (DDP). NVIDIA’s DDP specification provides OEMs, system builders, and motherboard manufacturers an opportunity to offer end-users an inexpensive way—through the use of a low-cost AGP add-in card—to connect digital displays, including flat panel monitors and high-definition televisions, to PCs designed with an NVIDIA integrated graphics solution and an AGP expansion port. “PCs utilizing integrated graphics solutions, such as NVIDIA’s own nForce™ Platform Processors, include an AGP port that often goes unused,” said Dan Vivoli, vice president of marketing at NVIDIA. “By multiplexing the Digital Visual Interface (DVI) signal on the AGP bus, DDP provides a low-cost alternative that allows end users to upgrade to the latest in digital display technology, without having to compromise the high-performing graphics already integrated directly onto the motherboard.”