Electronic Arts has unveiled its holiday line up of EA and EA Sports branded games for the Xbox 360. EA's most popular franchises will be on show at Microsoft's X06 event in Barcelona, offering hands-on next generation gaming for an audience of international media. EA will showcase consumer favorites including FIFA 07, Need for Speed Carbon, Tiger Woods PGA Tour 07, NBA Live 07, NHL 07, Half Life 2 and Superman Returns: The Videogame. EA's line up harnesses the power of the Xbox 360 technology, combining enhanced game play innovation and authentic animations for a more emotionally-involving gaming experience. Consumers will be able to take full advantage of the capabilities of Xbox Live, whether challenging their opponents in online play or accessing real time integration of sports and news updates while they play their favorite sports games. Marketplace on the Xbox 360 will be the place for consumers around the world to access the newest and freshest digital content from EA, including game demos, product news or video content from their favorite franchises. In October, FIFA fans will be able to download a demo of FIFA 07 prior to the game's worldwide release only through Marketplace on the Xbox 360. Also on show at X06 under the Games for Windows brand will be Rail Simulator.