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  iTunes video sales double as Apple preps new content partners
Time: 21:37 EST/02:37 GMT | News Source: AppleInsider | Posted By: Erick Cordero

Despite the lack of a large video library, Apple's iTunes video sales have more than doubled since the company announced its 1 millionth video sale, according to one analyst.

The iPod maker is also reportedly planning a major update to its video services, including the addition of several new content partners, for a high-profile launch that could come as early as January.

In a research note released to clients earlier this morning, American Technology Research analyst Shaw Wu said his proprietary checks with industry sources indicate that iTunes video sales from music videos, ABCTV shows and Pixar short films continue to come in ahead of expectations.

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