American Express and MSN today announced an agreement to deliver free music downloads through the MSN® Music Service to American Express® consumer Cardmembers residing in the United States. MSN and American Express are also launching In the Mix on MSN Music, a dynamic music hub where consumers can explore and discover music-related content that includes news and a variety of artist playlists.
"This agreement with MSN is music to the ears of our Cardmembers and consumers," said Larry Sharnak, executive vice president and general manager of Consumer Lending at American Express. "Both music and the Internet are important to our customers, and with MSN Music we are able to offer consumers a place to discover new music, find out what's happening with their favorite artist, and earn free music."
Available at http://music.msn.com/inthemix, In the Mix is a co-branded site for the adult alternative music genre. Sponsored by Blue from American Express and developed and hosted by MSN, this music hub lets fans experience in-depth coverage of favorite and newly discovered artists. In the Mix features articles, album release news and other happenings about top artists. Consumers can easily download music, watch music videos using MSN Video and build custom playlists.
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