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Microsoft: A Killer App That Could Kill the Competition | |
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| Time: 10:22 EST/15:22 GMT | News Source: Business Week Online | Posted By: Robert Stein | ||
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It's a great time to be in the antivirus business. In August, two separate bugs laid low millions of PCs around the world, causing an estimated $2 billion in damage. Both exploited vulnerabilities in Microsoft Corp.'s Windows operating system. And on Sept. 10, Microsoft warned of yet another security hole in Windows that could lead to a new bout of bugs. All that has sent sales of antivirus software soaring. So which company stands to benefit the most from the surging demand for security software? That's right: Microsoft. | ||
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| #1 By 2332 (216.41.45.78) at 9/22/2003 1:31:19 PM |
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It is highly unlikely that Microsoft will offer a full fledge anti-virus solution.
A more likely scenario is that they offer a tightly integrated anti-virus engine which is supplied with updates from a 3rd party source, like Symantec or McAfee. I bet that one of these companies will offer a free version to be bundled with Windows in the hopes it will spur people to upgrade to a more feature-full version. I really doubt Microsoft wants to enter the anti-virus market themselves. It offers very little profit potential for MS. It definitly makes sense to make it easier to integrate anti-virus software into Windows, though. |
| #2 By 11131 (160.81.221.42) at 9/22/2003 3:23:12 PM |
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If I am not mistaken, I thought that I read some where that MS was working on something like this (AV, updated Firewall).
Alister |
| #3 By 2960 (156.80.64.137) at 9/23/2003 12:37:01 PM |
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You have to admit. It's one HELL of a business plan.
Establish the demand AND the product. Let's start a pool to see who can guess the closest date/time the first lawsuit is filed. TL |
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